Industry Findings: Cloud storage adoption in Colombia continues to progress as enterprises modernize IT environments, expand digital engagement, and increase reliance on analytics-driven decision-making. Object and file storage support collaboration platforms, digital services, and long-term retention, while block storage remains important for enterprise systems and transactional workloads. Hybrid deployment remains prevalent as organizations balance public cloud efficiency with connectivity considerations, governance needs, and operational resilience. A structural development occurred during Aug-2024, when regulatory oversight reinforced expectations around personal data protection, retention accountability, and recovery readiness. That environment pushed enterprises to strengthen backup coverage and formalize archival strategies. Through 2025, storage consumption has continued to rise steadily as retained customer and regulatory data accumulates across BFSI, retail, and public sector environments. Enterprises increasingly adopt blended subscription models that combine committed capacity with flexible usage to manage predictable growth alongside variable digital workloads.
Industry Player Insights: Competitive activity in Colombia centers on global cloud providers expanding regional service depth and storage resilience. During Nov-2024, Amazon Web Services expanded object storage support for analytics and digital workloads serving Colombian enterprises. In Jun-2025, the provider enhanced lifecycle controls to support long-term retention efficiency. In parallel, Amazon Web Services continues to anchor cloud storage adoption in Colombia through scalable object, file, and block storage services delivered via regional cloud infrastructure aligned with enterprise continuity requirements.