India Cloud Storage Service Market Size and Forecast by Offering, Use Cases, Deployment Model, Subscription Model, Organization Size, and End User Industry: 2019-2033

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Industry Assessment Overview

Industry Findings: Cloud storage demand in India remains driven by rapid digitization across BFSI, IT services, retail, and public sector programs, alongside sustained growth in data generated by digital platforms and analytics workloads. Enterprises increasingly rely on object and file storage to support data lakes, collaboration tools, and long-term retention, while block storage continues to underpin enterprise applications and transactional systems. Hybrid deployment remains common as organizations balance public cloud scalability with data governance, latency management, and integration with legacy environments. A structural development occurred during Aug-2024, when enforcement emphasis under existing data protection rules increased scrutiny on data retention, access controls, and recovery readiness. That shift pushed enterprises to formalize lifecycle policies, expand backup coverage, and increase archival capacity. Through 2025, storage consumption has continued to grow faster than compute as retained regulatory and customer data accumulates across industries. Procurement behavior increasingly combines committed-use subscriptions for predictable baseline demand with on-demand capacity for analytics and seasonal digital traffic, positioning cloud storage as a core operational utility rather than a discretionary IT component.

Industry Player Insights: Indian industry shifts are guided by global cloud providers. During Oct-2024, Google Cloud expanded object storage capabilities supporting analytics and digital platform workloads in Indian regions. In May-2025, the provider enhanced lifecycle and tiering controls to improve long-term retention efficiency. In parallel, Google Cloud continues to support enterprise cloud storage adoption in India through scalable object, file, and block storage services aligned with data residency and compliance requirements.