Industry Findings: Cloud storage demand in Indonesia continues to strengthen as enterprises expand digital platforms, analytics usage, and long-term data retention across BFSI, retail, logistics, and public services. Object and file storage dominate consumption for digital services, collaboration, and archival workloads, while block storage supports enterprise applications and transactional systems. Hybrid deployment remains common as organizations balance public cloud scalability with local data residency and operational resilience. A structural development occurred during Jun-2024, when regulatory enforcement around data localization and retention increased scrutiny on storage governance and recovery practices. That development encouraged enterprises to formalize retention policies and expand domestic archival capacity. Through 2025, storage consumption has continued to grow steadily as retained data volumes rise across regulated and customer-facing systems. Subscription behavior increasingly combines committed baseline capacity with on-demand expansion to manage predictable growth.
Industry Player Insights: Some of the players operating in the Indonesia industry are global and regional cloud providers. During Oct-2024, Alibaba Cloud expanded object storage capabilities supporting analytics and digital platform workloads hosted in Indonesia. In May-2025, the provider enhanced lifecycle controls to support long-term retention and cost efficiency. In parallel, Alibaba Cloud continues to anchor cloud storage adoption in Indonesia through scalable object and block storage services delivered from in-country infrastructure aligned with local compliance requirements.