Software as a Service (SaaS) Market | Analysis 2019-2031

Software as a Service Market Introduction

Over the last several decades, the software industry has disrupted the technology and other industry operating across various verticals. In the 1980s and 1990s, the software sector provided a global wave of on-premise software to enterprises then modernized the conventional business models through cloud-based platforms and enabled the growth in business-to-consumer technologies. Further need for flexible business models such as SaaS has increased at a significant rate owing to rising mobility across worldwide. Software as a service is software delivery and licensing model in which a software application is managed and delivered by the vendor to meet the need of multiple customers simultaneously.

Market Scope

The software as a service market has been segmented based on category, organization size, deployment model, and vertical. Based on category, the market includes BI and information management, desktop applications, database management systems, storage management, enterprise vertical app, enterprise process app, IT management, security, application development, integration, and other segments. Based on organization size, the market includes large enterprises, medium enterprises, and small enterprises segments. By deployment type, the market is segmented into private, public, and hybrid. Vertical includes BFSI sector, retail sector, public sector, telecom & IT sector, healthcare sector, energy & utility sector, media & entertainment sector, and manufacturing sector segments.

Regional Outlook

Key regions covered in the market are North America, Western Europe, Latin America, Eastern Europe, Asia Pacific, and Middle East & Africa. In terms of expenditure on SaaS based solution, North America dominated the overall market in 2016, followed by Western Europe owing to cloud maturity and lack of technological barriers. However, the market in developing countries of Asia Pacific and Latin America region is anticipated to witness significant growth owing to rise in awareness among enterprises about adoption of cloud-based solutions to optimize IT costs and enhance business performance.

Software as a Service Market Competitive Landscape

Key regions covered in the market are North America, Western Europe, Latin America, Eastern Europe, Asia Pacific, and Middle East & Africa. In terms of expenditure on the SaaS-based solutions, North America dominated the overall market in 2016, followed by Western Europe owing to cloud maturity and lack of technological barriers. However, the market in developing countries of the Asia Pacific and Latin America region is anticipated to witness significant growth owing to rise in awareness among enterprises about the adoption of cloud-based solutions to optimize IT costs and enhance business performance.

Major Regions/Countries include:

• North America
  • United States
  • Canada

• Western Europe
  • Germany
  • United Kingdom
  • Spain
  • France
  • Italy
  • Rest of Western Europe

• Eastern Europe
  • Russia
  • Poland
  • Rest of Eastern Europe

• Asia Pacific (APAC)
  • Japan
  • China
  • India
  • ASEAN
  • Australia
  • Rest of Asia-Pacific

• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America

• Middle East and Africa (MEA)
  • GCC
  • North Africa
  • South Africa
  • Rest of MEA

This research report on software as a service market would be produced using first-hand market information gathered from industry experts and major participants across the value chain, during primary research. It would provide broad view of current market trends, growth factors and competitive analysis.