South Korea Laptop and Desktop Market Size and Forecast by Type, Operating System, Application, and Distribution Channel: 2019-2034

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Industry Assessment Overview

Industry Findings: AI infrastructure investment and semiconductor ecosystem expansion continued strengthening the South Korea Laptop and Desktop Market as enterprises accelerated upgrades of commercial computing systems supporting analytics, automation, and software development workloads. Electronics manufacturers, gaming studios, and engineering firms increased demand for workstation desktops and premium notebooks capable of handling AI-assisted applications and advanced visualization tasks. During Aug-2025, South Korea continued expanding national semiconductor and AI competitiveness initiatives supporting advanced computing infrastructure and enterprise technology modernization. Our assessment indicates that organizations increasingly prioritized lightweight AI-capable notebooks, centralized endpoint security management, and high-performance desktop systems optimized for creator and engineering workloads. Demand also remained strong for gaming-focused PCs driven by expanding esports and digital entertainment activity.

Industry Player Insights: South Korea’s market transformation is influenced by Samsung, LG Electronics, Lenovo, and ASUS etc. Samsung introduced updated Galaxy Book AI-enabled systems during Jan-2025 featuring enhanced on-device AI functionality, productivity optimization, and tighter integration across enterprise and mobile ecosystems. The rollout strengthened Samsung’s leadership in premium notebook categories across South Korea. LG Electronics expanded its Gram notebook lineup during Jan-2025 through lightweight AI-ready systems targeting enterprise mobility, education, and creator-focused productivity applications. The launch intensified competition within ultra-portable commercial and premium consumer notebook segments.