Taiwan SaaS Market Size and Forecast by Offering, Deployment Model, Organization Size, Subscription Model, and End User Industry: 2019-2033

---

Industry Assessment Overview

Industry Findings: Taiwan’s augmentation of personal-data law and rapid hyperscaler capacity expansion reshaped how enterprises evaluate SaaS providers. The Personal Data Protection Act amendment advanced governance arrangements in May-2023 and the government continued to clarify breach-reporting and data-protection duties across 2024–2025. That legal evolution pushed procurement teams to insist on auditable model governance, explicit breach-notification workflows, and appointed data-protection roles in vendor contracts. Architects responded by designing scoped data domains and by insisting on verifiable lineage for training data used in analytics. The consequence: shortlists now favour suppliers that provide PDPA-aligned compliance artefacts and local hosting or partner-managed migration paths, reducing legal uncertainty for regulated and public-sector projects.

Industry Player Insights: The market comprises many players, and a small portion of them includes Appier, Chunghwa Telecom, Acer, and ASUS Cloud etc. As per our findings, product and infrastructure moves in 2024–2025 strengthened local vendor appeal. Appier integrated generative AI capabilities across its product suite in Nov-2024, which raised expectations for marketing-technology vendors to provide governed model primitives and explainability features. Chunghwa Telecom amplified data-centre services and smart-city offerings through awards and capacity investments in 2024–2025, which increased buyer preference for telco-backed hosting and managed AI pipelines. AWS’ Taiwan region announcement in Jun-2025 further diversified local hosting choices and encouraged SaaS vendors to publish Taiwan-specific deployment options. The result: buyers prioritise vendors that combine local model governance, partner-managed hosting, and clear PDPA compliance mappings to shorten onboarding and reduce regulatory risk.