Report Format:
| Pages: 110+
Type: Parent Industry Monitor
| ID: CCT1545
| Publication: June 2024
|
US$925 |
The Thailand cloud computing market outlook remains highly promising, with significant investments in data center infrastructure shaping the country’s digital transformation. For instance, in November 2024, the Thailand Board of Investment (BOI) approved two major hyperscale data center projects worth over THB 60 billion (nearly USD 2 billion). Also, Quartz Computing Co., Ltd., a subsidiary of Google, is investing THB 32.76 billion to establish its fifth hyperscale data center in Asia, located in Chonburi, with operations expected to commence by 2027. Additionally, Digital Land Services Co., Ltd., a subsidiary of GDS, is investing THB 28 billion in another hyperscale facility in the same region, slated to open by 2026. These strategic investments reflect Thailand’s growing role as a cloud services hub for the ASEAN region, fueled by the rising adoption of 5G, AI, and IoT. With its strategic location and robust digital infrastructure, Thailand is well-positioned to support increasing enterprise cloud demands, reinforcing its status as a critical player in the Thailand cloud computing market.
One of the most significant drivers of the Thailand Cloud Computing Market is the surge in foreign direct investments (FDI) in cloud infrastructure and AI-driven solutions. Leading global cloud providers, including AWS, Google Cloud, and Microsoft, have committed billions of dollars to establish hyperscale data centers, cloud regions, and AI training programs in Thailand. These investments align with Thailand’s "Cloud-First" policy and Vision 2030, positioning the country as a regional cloud and AI hub.
Thailand is rapidly advancing its cloud computing infrastructure, driven by significant investments from leading global technology companies. Huawei, for instance, is promoting its AI growth strategies with industry-specific solutions and collaborations to address skilled labor shortages. They have established three data centers in Thailand, targeting sectors such as healthcare, finance, manufacturing, and retail. Additionally, major projects by Google and GDS are expected to meet the growing demand for cloud services fueled by 5G, AI, and IoT. Microsoft’s commitment to building new cloud and AI infrastructure and AWS’s launch of the AWS Asia Pacific (Thailand) Region highlight the country’s strategic focus on becoming a digital economy hub by 2030. Thailand’s "cloud-first" policy aims to attract foreign technology investments and develop an AI-skilled workforce, consolidating its position as a regional AI hub.
Huawei is promoting its cloud artificial intelligence (AI) growth strategies by offering industry-specific solutions and collaborating with universities to address the shortage of skilled labor. The company has three data centers in Thailand and positions itself to offer AI for use cases in industries such as healthcare, finance, manufacturing, and retail. The company has introduced AI-powered innovations like CloudPond, which allows enterprises to deploy public cloud services directly at their locations, and CodeArts, a cloud-based software development platform. Through its ICT Academy program, Huawei has partnered with over 50 universities to develop digital talent, aiming to inspire more people to explore the possibilities of Cloud AI. The Thailand cloud computing market competitive landscape is shaped by these strategic initiatives and significant investments by global technology leaders, driving innovation and growth in the Thailand cloud computing industry.
The Thailand Cloud Computing Market continues to evolve with strategic collaborations aimed at enhancing digital transformation across industries. A recent partnership between CP AXTRA, a leading B2B and B2C retailer in Asia, and Tencent Cloud highlights the growing adoption of cloud-based AI solutions in the retail sector. By leveraging Tencent Cloud’s Infrastructure-as-a-Service (IaaS) and AI-driven technologies, CP AXTRA aims to optimize assortment range, demand forecasting, pricing, and promotions analysis. Additionally, the partnership is focused on developing AI-powered sales forecasting and warehouse management solutions, enhancing operational efficiency and customer experience. This collaboration reinforces CP AXTRA’s commitment to digital innovation, ensuring it remains competitive in the retail industry. The Thailand Cloud Computing Market Outlook reflects a strong shift toward cloud-based AI adoption, with enterprises increasingly utilizing advanced cloud technologies to drive business efficiency and scalability.
The Thailand Cloud Computing Market is set for significant expansion with Microsoft’s commitment to building new cloud and AI infrastructure in the country. This initiative includes the establishment of a new data center region, aimed at enhancing the availability of Microsoft’s hyperscale cloud services, ensuring enterprise-grade reliability, performance, and data compliance. In alignment with Thailand’s "Ignite Thailand" 2030 vision, Microsoft is also investing in AI skilling programs, targeting over 100,000 individuals across various sectors, including tourism. This initiative strengthens Thailand’s position as a regional digital economy hub, equipping businesses and government agencies with advanced cloud computing and AI-driven cybersecurity solutions. Through its collaboration with the Royal Thai Government, Microsoft aims to drive digital transformation, innovation, and economic growth in Southeast Asia technological landscape.
The Thailand Cloud Computing Market is advancing with the introduction of a "cloud-first" policy, positioning Thailand as Southeast Asia’s AI hub by 2027. Spearheaded by Digital Economy and Society (DES) Minister Prasert Jantanaruangthong, this policy aims to attract foreign technology investments in cloud data centers while strengthening the country’s AI capabilities. Key initiatives include the adoption of a single digital ID platform for government services and a comprehensive AI workforce development strategy. As part of its national AI strategy roadmap (2022-2027), Thailand anticipates generating 48 billion baht in business and social impacts by 2027.
To support this vision, Thailand is collaborating with leading tech firms from the US, China, and Japan to establish hyperscale cloud data centers. A notable partnership includes an MoU with Huawei, focused on AI education, cloud infrastructure development, and accelerating Thailand’s transition to a digital economy. These initiatives solidify Thailand’s role as a key player in the regional cloud and AI ecosystem, further driving Thailand Cloud Computing Market Outlook.
The Thailand Cloud Computing Market is expanding with AWS launching a new infrastructure region in the country, known as the AWS Asia Pacific (Thailand) Region. This $5 billion investment is expected to contribute $10 billion to Thailand’s GDP and create over 11,000 full-time equivalent jobs annually, reinforcing Thailand’s role as a key cloud hub in the region. The new AWS region features three Availability Zones, ensuring fault tolerance, business continuity, and operational resilience. Each zone operates independently with separate power, cooling, and security, while being connected via ultra-low-latency networks. This setup allows businesses to deploy highly available and scalable applications, catering to enterprises across various industries.
Additionally, this AWS expansion enhances cloud services in Thailand by providing lower latency for users and access to a broad range of AWS offerings, including analytics, compute, database, and machine learning solutions. AWS’s ongoing commitment to Thailand also includes edge locations, AWS Outposts, and AWS Local Zones, supporting applications that demand low-latency connectivity and advanced cloud infrastructure.
The Thailand Cloud Computing Market is set for substantial growth with Google’s $1 billion investment in cloud and data center infrastructure. This initiative aligns with the Royal Thai Government’s digital transformation goals, focusing on digital infrastructure expansion, responsible AI adoption, and cloud-first policies. As part of this investment, Google is building its first data center in Thailand, located in Chonburi, to meet the rising demand for Google Cloud services, AI-powered solutions, and widely used digital platforms like Google Search and Google Maps. Additionally, a new Google Cloud region in Bangkok will offer high-performance, low-latency cloud services, ensuring strict security, data residency, and regulatory compliance for businesses in Thailand and across the Asia-Pacific region.
This investment is projected to contribute $4 billion to Thailand’s GDP by 2029 and create an average of 14,000 jobs annually from 2025 to 2029. Furthering its commitment to digital transformation, Google will train 150,000 Thais in AI skills by 2026, fostering a cloud-driven economy and strengthening Thailand cloud computing market outlook.
Thailand Cloud Computing Market Scope