US Cloud Computing Market Introduction

Cloud has become the most talked about technology trend in ICT industry these days. Cloud computing technology has been adopted by all the size of enterprises whether it be large, small or medium businesses to reap the maximum benefits from software as a service (SaaS), platform as a service (PaaS), and infrastructure as a service (IaaS) models. Among these, SaaS model has become more popular among early adopters across end user industries as it offers cost effective and flexible solutions to businesses and customers. However, IaaS is anticipated to witness healthy growth during the forecast period in the United States. Further, increase in digital data across end user verticals owing to proliferation of connected devices and digital platform is fueling growth of cloud based storage and networking services at a significate rate in the country.

As cloud computing is emerging as a game changing technology US-based cloud service providers not only performing well in the domestic market but also establishing themselves in other emerging markets in both developed and developing regions. Prominent players are emphasizing more on enhancing their data center capabilities to support cloud operations in order to remain ahead in competition in long run.

Market Drivers

• Growing enterprises focus to get better insights and enhanced visibility of operations
• Ensures easy cross-functional collaboration and enables end users to access data from anywhere
• Growing trend of bring your own devices and mobile workforce
• Efficient connectivity infrastructure

Market Restraints

• Threat associated with data privacy and security issues
• Lack of resources and expertise
• Lack of data ownership and control

Market Scope

US Cloud Computing Market scope consists of different level of segments including market classification by service type, deployment model, organization size, and end user vertical.

By Service Type

• Software as a Service (SaaS)
• Infrastructure as a Service (IaaS)
• Platform as a Service (PaaS)

By Deployment Model

• Public Cloud
• Hybrid Cloud
• Private Cloud

By Organization Size

• Small & Medium Enterprises
• Large Enterprises

By End User Vertical

• IT & Telecom
• Healthcare
• Energy & Utility
• Public Sector (Government & Education)
• BFSI
• Media & Entertainment
• Transportation
• Manufacturing
• Retail
• Other End User Verticals

US Cloud Computing Market Competitive Landscape

Major companies operating in the US cloud computing market are Amazon Web Services, Microsoft Corporation, IBM Corporation, Oracle Corporation, Google Inc., Rackspace Inc., Dell EMC, VMware, Inc., Hewlett Packard Company, SAP SE, and Fujitsu Ltd. These players are concentrating on adding enhanced security layers on cloud infrastructure to eliminate or minimize threat associated with data breach. This would help cloud vendors to gain end user organization trust and enhance customer base. Also, expansion of product portfolio is one of the major strategies followed by key players in order to become one stop shop and offer bundle solutions and services to customers.

This research report on US cloud computing market would be produced using first-hand market information gathered from industry experts and major participants across the value chain, during primary research. It would provide broad view of current market trends, growth factors and competitive analysis.