Industry Findings: The market is moving from reliance on imported automation toward building domestic capabilities, supported by industrial policy and increased investment that open new paths for commercialization. Our assessment shows procurement increasingly prizes localised supply, parts availability, and pilot-to-production support for electronics and manufacturing clusters. A concrete national-level marker emerged when plans to scale Industry 4.0 centres and capability hubs were publicised in Jan-2024, prioritising cluster-level digitalisation and robotics pilots. That policy push shortens time-to-reference for local integrators, encourages conglomerate-led scale projects, and raises the market share potential for firms that can combine localisation with certified performance and after-sales support.
Industry Player Insights: The market in Vietnam consists of numerous players, including Vingroup’s VinRobotics, FPT Corporation, VinAI/VinTech affiliates, and Robot3T etc. Vendor moves in 2024–2025 accelerated domestic system capability. Vingroup launched VinRobotics and new high-capital robotics subsidiaries in Nov-2024 to drive local humanoid and industrial robotics programmes. FPT expanded its NextAMR and industrial automation demonstrations across 2024, showcasing locally developed AMRs and integration stacks. These developments increase buyer confidence in Vietnam-made solutions and push enterprises to prioritise vendors that offer end-to-end deployment, local spares, and clear certification roadmaps for large-scale industrial automation.