Industry Findings: Installation trends in 2023–24 show automotive retrenchment but growth in food, pharma and metal lines, prompting manufacturers to reallocate automation budgets into hygienic, compact cell designs. This sectoral pivot forces suppliers to shift portfolios away from heavy-payload suites toward collaborative, clean-room-capable robots and safety architectures tailored to regulated production, changing product roadmaps and sales focuses.
Industry Progression: Shifts in sector-level investment are rewriting automation priorities, with automotive softening while food, pharma and metals increase adoption. IFR’s 2024 data pointed to a continued decline in automotive robot orders across several Western European nations, prompting automation buyers to pivot toward hygienic, compact, AI-enabled systems that suit regulated industries—reshaping vendor portfolios toward cobots, vision systems and compliant architectures.
Industry Player Insights: Western Europe’s strategic direction is guided by companies like ABB Robotics, KUKA, FANUC Corporation, Universal Robots (Teradyne), Staubli, Comau, and Epson Robotics. Western European buyers are reallocating automation budgets into regulated sectors such as pharma and food which demand hygienic, compact robots; for example, Staubli’s new hygienic product configurations and integration kits introduced in 2024 made rapid compliance easier for processors. That shift increases demand for suppliers who offer validated hygienic cells, certified end-effectors and rapid sanitary qualification to shorten time-to-market for regulated production.