Industry Findings: Cloud storage demand in Israel continues to build as enterprises scale digital services, cybersecurity platforms, and analytics-driven operations across technology, defense, healthcare, and public sector environments. Object and file storage dominate usage for collaboration platforms, data lakes, and archival workloads, while block storage supports enterprise applications and transactional systems. Hybrid deployment remains common as organizations balance public cloud scale with stringent security controls and operational resilience requirements. A structural development occurred during 2024, when regulatory attention to data security and service continuity increased expectations for backup reliability and recovery testing. That emphasis prompted enterprises to reassess retention strategies and expand resilient storage architectures. Through 2025, storage consumption has continued to rise steadily as retained data volumes expand across regulated and innovation-driven sectors.
Industry Player Insights: Competitive momentum has focused on enhancing storage performance and governance for enterprise workloads. During Nov-2024, Amazon Web Services expanded object storage support for analytics and digital platforms serving Israeli organizations. In Jun-2025, the service enhanced lifecycle management features to improve long-term retention efficiency. Amazon Web Services continues to anchor cloud storage adoption in Israel through scalable object, file, and block storage services delivered via regional cloud infrastructure.