Industry Findings: Across the Middle East and Africa, new industrial zones and diversification agendas have redirected automation demand into logistics, metals, chemicals, and fast-moving consumer goods. Countries investing in free zones and advanced manufacturing parks expect robots that can scale quickly, integrate with newer digital infrastructure, and operate with minimal service interruptions. Vendors with regional training capacity and multi-country support footprints dominate early procurement cycles.
Industry Progression: Sovereign diversification agendas and logistics modernisation are turning national plans into concrete automation pipelines across Africa and the Middle East: large public-private initiatives and free-zone expansions in 2024–25 are driving demand for warehouse robotics and industrial automation, which forces suppliers to demonstrate regional service capabilities, financing packages and compliance with local localisation rules to win projects across multi-country MEA rollouts.
Industry Player Insights: Prominent companies shaping the region’s competitive tone include ABB Robotics, FANUC Corporation, KUKA, Yaskawa, Omron, Emirati integrators such as DGWorld, and Gulf Automation Systems. MEA expansion cycles now demand automation platforms capable of withstanding harsh industrial conditions; for example, DGWorld scaled its AI-guided AMR deployments across Gulf warehouses in 2024, proving regional readiness for high-density automation. This pushes multinational vendors to localize service hubs and partner with regional integrators to deliver heat-resilient, long-duty robot fleets across MEA.