Thailand Cloud Compute Service Market Size and Forecast by Offerings, Workload Type, Deployment Model, Organization Size, Orchestration Platform, and End User Industry: 2019-2033

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Industry Assessment Overview

Industry Findings: Enterprise use of cloud compute in Thailand is expanding as organizations modernize digital operations while aligning with national priorities around data protection and infrastructure resilience. Companies in BFSI, retail, manufacturing, and public administration are adopting cloud compute to upgrade enterprise IT systems, analytics platforms, and customer service environments. In May-2024, Thailand issued updated cloud and data governance guidance aimed at strengthening secure digital services and continuity for regulated workloads. This guidance has influenced enterprise migration strategies, particularly for production systems handling sensitive information. Since then, hybrid deployment models have gained traction, enabling organizations to balance scalability with compliance requirements. Demand has focused on general-purpose and compute-optimized virtual machines supporting transactional processing and analytics workloads. Elastic compute is primarily used for development activities and peak-demand scenarios. Through 2025, enterprises have continued prioritizing cost discipline, stable performance, and phased migration approaches rather than rapid capacity expansion.

Industry Player Insights: Companies active in Thailand include Amazon Web Services, Microsoft Azure, Google Cloud, and Huawei Cloud. In Jul-2024, Huawei Cloud expanded compute capacity to support enterprise and digital services workloads in Thailand. In Jan-2025, Microsoft Azure increased regional availability of memory-optimized virtual machines, improving performance for data-intensive enterprise applications.