Industry Findings: Thailand’s market trajectory is being shaped by rising enterprise digitization and government-led incentives for cloud adoption (Sep-2023). This has accelerated demand for local compute and secure-data hosting as banks, retail groups, and telcos migrate core systems to cloud platforms. A key example is the emergence of new DC investments around Bangkok and the Eastern Economic Corridor (EEC), which has become a strategic focal point for low-latency regional deployments.
Industry Progression: An important progression milestone arrived when Amazon Web Services launched its Thailand region in Dec-2023, delivering multi-AZ local compute capabilities for the first time. This launch dramatically reduces latency, strengthens data-residency options for regulated industries, and forces competing providers to accelerate localization strategies to keep pace with rising enterprise demand.
Industry Player Insights: There is a broad mix of companies in the Thailand sector, and some of them are Amazon Web Services, Google Cloud, Huawei Cloud, and True IDC. True IDC’s Nov-2023 expansion of its Bangkok DC added new modular power systems and improved cooling, enhancing resilience for enterprise workloads and strengthening domestic competitive dynamics.