UK Cloud Object Storage Market Size and Forecast by Type, Deployment Model, Organization Size, Pricing Model, Use Case, and End User Industry: 2019-2033

UK Cloud Object Storage Market Outlook

The UK cloud object storage market is gaining remarkable traction in 2025, driven by an exponential rise in unstructured data volumes, regulatory compliance demands, and sovereign data protection policies. As per David Gomes, Manager – IT, the UK object storage market is projected to surpass US$ 7.4 billion by 2033. This growth is largely supported by a blend of public sector digital transformation, private enterprise data decentralization, and the increased adoption of sovereign cloud platforms tailored for object-based storage scalability.

The UK government’s recent £366 million investment in cloud migration for core systems is a decisive shift toward long-term public sector cloud-first strategies. Object storage, with its cost-effective architecture for handling high-volume, non-relational data, is becoming foundational to these transitions. Furthermore, DEFRA’s £226.8 million hosting and storage contract tender underlines how object-based systems are being favoured for environmental, agricultural, and regulatory data management—requiring flexible metadata tagging, secure access controls, and massive scale. Such procurement efforts offer enterprise IT leaders valuable insight into storage modernization mandates at a national level.

From a private sector standpoint, Wasabi’s expansion of its data management offerings for UK customers signals an aggressive push to provide affordable, high-durability object storage designed specifically for performance-intensive sectors such as media production, surveillance, and healthcare. As companies seek alternatives to hyperscale’s, Wasabi’s flat-rate pricing and egress-free object storage model are increasingly attractive, especially for businesses that rely on predictable OPEX.

Meanwhile, SAP’s launch of a UK Sovereign Cloud offers further impetus to object storage growth by providing cloud-native services compliant with UK-specific data residency and protection standards. This momentum is bolstered by strong regulatory backing. The UK’s commitment to digital sovereignty and GDPR-aligned cloud practices has catalysed the uptake of sovereign object storage platforms. Such platforms empower organizations to store and access vast volumes of multimedia content, IoT-generated sensor data, logs, and backups in compliance with local data jurisdiction laws.

Hybrid cloud and edge computing strategies are also accelerating demand for geo-redundant, API-accessible object storage, allowing UK organizations to maintain high availability while optimizing latency. The object storage landscape in the UK is becoming more competitive, with domestic vendors and global providers alike investing in local data centres to address sovereignty concerns. The rise of cloud-native startups specializing in S3-compatible APIs and next-gen object lifecycle automation further reflects a vibrant ecosystem of innovation.

As more B2B applications become containerized and data-heavy, object storage’s role will continue expanding from archival use cases to becoming the primary data layer for dynamic workloads. For B2B decision-makers evaluating digital transformation roadmaps, object storage represents not just a cost-efficient solution, but a strategic enabler of governance, scalability, and performance. As more public-private partnerships emerge to modernize IT ecosystems, the UK cloud object storage market is poised to become one of Europe’s most dynamic and policy-driven segments.

Authors: David Gomes (Manager - IT)

*Research Methodology: This report is based on DataCube’s proprietary 3-stage forecasting model, combining primary research, secondary data triangulation, and expert validation. [Learn more]

UK Cloud Object Storage Market Scope