North America Cloud Object Storage Market Size and Forecast Market Size and Forecast by Type, Deployment Model, Organization Size, Pricing Model, Use Case, End User Industry, and Country: 2019-2033

North America Object Storage Market Outlook

The market is witnessing a transformative acceleration, driven by the convergence of AI workloads, multi-cloud deployments, and regulatory demands. By 2033, the market is anticipated to cross US$18.4 billion, fuelled by enterprise-grade storage requirements that prioritize durability, compliance, and edge performance.

As per David Gomes, Manager – IT, the trajectory of this market is no longer just about scalability—it’s about smart, sovereign, and secure object-based data ecosystems that support the digital ambitions of enterprises in the U.S., Canada, and Mexico

In the United States, cloud object storage has become foundational to AI and machine learning workflows. Major hyperscale’s like Amazon, Microsoft, and Google are reinforcing their object storage platforms—S3, Azure Blob, and GCS respectively—with native support for intelligent tiering, batch ingestion, and API-driven orchestration. This is particularly crucial as large language models (LLMs) and generative AI applications demand multi-petabyte datasets with high IOPS and fail-safe redundancy.

Netflix and Disney exemplify the shift to AI-optimized hybrid object storage, using region-aware replication and smart indexing to enable real-time media streaming and production archiving across metro hubs

Compliance is a major catalyst in the U.S. market. Regulations such as HIPAA, SEC Rule 17a-4, and IRS retention mandates have pushed financial, legal, and healthcare enterprises to adopt WORM-enabled object storage solutions with immutable architecture. Platforms like Wasabi and AWS S3 Object Lock offer the chain-of-custody required for audit trails and litigation readiness.

Further, SMBs and government agencies are increasingly drawn to bundled object storage-compute platforms. The 2025 Wasabi-Dell Technologies collaboration, for instance, introduced pre-integrated compliance-ready storage nodes with zero egress fees and fixed pricing—a significant step toward democratizing enterprise storage capabilities

In Canada, the shift to sovereign object storage is gaining momentum amid strict data privacy mandates under the Digital Charter Implementation Act. Canadian enterprises are adopting S3-compatible architectures with local jurisdictional control, as seen in Cloudian’s sovereign cloud initiative with a national service provider. These systems not only comply with data residency laws but also provide the performance consistency needed by public sector and healthcare clients.

Sustainability is also a core driver. Canadian data centres, aligned with the national net-zero emissions roadmap, are leveraging object storage’s low replication overhead to optimize energy use. This green data infrastructure is now being prioritized by banks, genomics labs, and creative media firms seeking to meet ESG benchmarks while handling massive unstructured datasets

Across the Mexican market, a wave of hyperscale investments and digital sovereignty initiatives is reshaping storage strategies. AWS $5 billion investment in Querétaro and Oracle collaboration with Telmex underscore a country-level pivot toward resilient, AI-ready object storage environments. These platforms are enabling industries like fintech, media, and public administration to adopt scalable, metadata-rich storage with regional compliance guarantees.

Edge computing is another frontier. Telco-led deployments in cities like Guadalajara and Monterrey are integrating object storage to support low-latency AI inference, IoT sensor data, and smart city deployments. The move to modular, container-native object storage—championed by firms like Quantum—means even mid-sized enterprises can implement hybrid cloud storage at a fraction of historical costs

Strategically, decision-makers across North America are aligning around three key selection criteria: multi-region orchestration, cost transparency, and software-defined agility. Solutions like MinIO, Cloudian, and Scality offer cloud-native flexibility with on-prem S3 gateway compatibility, meeting the needs of energy, manufacturing, and logistics sectors that demand decentralized storage access near the data edge.

Enterprises are increasingly evaluating the “total economic impact” of their storage deployments, emphasizing analytics integration, smart tiering to cold storage, and metadata-rich indexing for retrieval optimization

Looking ahead, the North America cloud object storage market is expected to become a strategic pillar of AI infrastructure, edge data management, and regulatory compliance. The fusion of real-time analytics, data sovereignty, and container-native object platforms positions this market as a core enabler of enterprise digital transformation

Authors: David Gomes (Manager - IT)

*Research Methodology: This report is based on DataCube’s proprietary 3-stage forecasting model, combining primary research, secondary data triangulation, and expert validation. [Learn more]