Thailand Cloud Object Storage Market Size and Forecast by Storage Type, Deployment Model, Industry, Organization Size, Use Case, and Pricing Model: 2019-2033

Thailand Cloud Object Storage Market Outlook

Thailand cloud object storage market is experiencing a transformative surge, propelled by over $2.7 billion in approved investments in data centers and cloud services as of 2024. With strategic backing from global giants like Amazon Web Services (AWS), Google, and Microsoft, and regional players such as Empyrion Digital and GSA Data Center 02, Thailand is fast becoming Southeast Asia’s next digital powerhouse. These capital injections are not only expanding the nation’s hyperscale infrastructure but also underpinning the exponential growth of cloud storage demand, especially object storage solutions optimized for AI, big data, and unstructured content.

A key growth driver in Thailand's object storage ecosystem is the region’s AI adoption curve. As enterprise and government stakeholders push the boundaries of generative AI, demand for scalable, high-throughput, and cost-effective storage systems has surged. Unlike traditional storage, object storage can efficiently manage the petabyte-scale, unstructured data sets required for training and running AI and machine learning models. According to the David Gomes, Manager – ICT, the Thai market is projected to expand at a double-digit CAGR through 2033, supported by sustained digital transformation across financial services, healthcare, logistics, and public services. Notably, AWS’s Bangkok cloud region, launched recently, is expected to contribute $10 billion to GDP and create 11,000 jobs annually — reinforcing the strategic and economic importance of cloud infrastructure in the region.

Thailand’s “Ignite Thailand” vision, aiming to become ASEAN’s digital hub by 2030, has catalyzed policy alignment and regulatory momentum. For instance, the establishment of the National AI Committee and targeted investments in upskilling over 50,000 individuals in cloud competencies show how Thailand is integrating human capital with digital infrastructure. Furthermore, high-profile investments from firms like TikTok ($3.5 billion), Beijing Haoyang Cloud & Data Technology ($2 billion+ for a 300 MW data center), and Google ($1 billion to establish new data centers in Bangkok and Chonburi) are creating a competitive landscape where object storage becomes mission-critical. These facilities are enabling the next wave of enterprise-grade AI, cloud-native applications, and edge computing services.

Cloud-native storage technologies, such as hybrid cloud architectures and AI-accelerated storage solutions, are also playing a pivotal role. Enterprises are turning to IBM FlashSystem and hybrid S3-compatible object storage platforms to meet growing latency, throughput, and security demands. Real-world deployments like the Stock Exchange of Thailand using AWS for resilient financial infrastructure, or Charoen Pokphand Group adopting Microsoft Azure for supply chain digitization, showcase how enterprises are integrating object storage at scale. These deployments indicate a shift from experimentation to enterprise-grade implementation — aligning with the prediction of an 18-month surge in AI-optimized storage investments.

Security and compliance are also rising to the forefront. As object storage platforms handle sensitive datasets — from banking records to patient histories — the demand for AI-driven security tools like predictive anomaly detection and zero-trust access controls is surging. Thailand’s regulatory focus, including stronger cybersecurity mandates and cloud-first procurement policies, is further driving enterprise cloud adoption, especially in sectors such as BFSI, telecom, and public health.

Executive voices further validate Thailand’s digital shift. Adebayo Ogunlesi, Chairman of Global Infrastructure Partners (under BlackRock), emphasized Thailand’s leadership in regional data center development, citing its strategic location, skilled workforce, and regulatory agility. The Thai Prime Minister’s engagement with tech leaders and infrastructure investors underscores the country’s long-term commitment to digital sovereignty, cloud resiliency, and regional competitiveness.

To sustain this trajectory, key players must focus on federated data governance, local innovation ecosystems, and deeper interconnectivity across ASEAN. Companies looking to enter or expand in Thailand cloud object storage landscape will benefit from partnerships with local telcos, such as AIS and True, as well as collaborations with universities and AI research labs. As per the author, firms integrating AI-ready storage systems with Thailand’s expanding hyperscale zones will have a significant first-mover advantage in the region’s data economy.

Authors: David Gomes (Manager – IT)

*Research Methodology: This report is based on DataCube’s proprietary 3-stage forecasting model, combining primary research, secondary data triangulation, and expert validation. [Learn more]

Thailand Cloud Object Storage Market Scope

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